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June 2002
    COMPANY IN ACTION
Microsoft May Wait for Mobile Pay-Off in China
(May 17,2002)Microsoft Corp is willing to invest for years without reward to win over China, the world's biggest mobile market, in its global campaign to conquer the cellular industry, a company official said Friday.

The Redmond, Washington-based maker of the popular Windows operating system is vying with Britain's Symbian to become the standard software used in new high-performance wireless devices called smart phones.

So far, few of the world's cellphone makers have signed on with Microsoft. The top four Nokia, Motorola, joint venture Sony-Ericsson and Siemens are shareholders as well as customers of Symbian.

On Thursday Microsoft announced that China's fast-growing handset maker TCL Mobile would use its mobile software standard in cellular phones and handheld computers. This was the U.S. giant's first public tie-up in China's mobile sector.

"It's important to find some early wins, some areas we can win early on," said Juha Christensen, vice president of Microsoft's mobility group, referring to China.

Microsoft has long sought to build bridges into China's mobile market, which adds about five million mobile users each month and which Christensen believes will eventually be twice the size of the markets in Europe and the U.S. combined.

Winning this market will require patience, since relatively few of China's cellular subscribers use high-end data services, such as graphics downloads and mobile chat rooms, which are more popular in Europe, Christensen said.

"We will certainly for a long time continue to invest a lot more than we're going to get out of this for a long, long time," he said in an interview with Reuters one day after announcing a tie up with a major Chinese handset maker.

"If it happens next year, that's just great," Christensen said.

"If it takes five years we'll continue to stick in there. That's one of the nice things about having the ability to think long term," said Christensen, who previously worked for Symbian.

A poor public image in China has haunted Microsoft, partly due to what are seen as high prices for its PC software in the mostly low-income country, although executives say the situation has improved from a low point in the 1990s.

Also after more than a year of talks, Microsoft has yet to succeed in striking deals with China's two cellular carriers China Mobile Communications Corp and China Unicom Group, both state-owned, Christensen said.

"The carriers are key to this," Christensen said.

Microsoft has already struck alliances with Europe's largest operators, including Britain's Vodafone, Germany's T-Mobile, Spain's Telefonica Movile and MMO2 to use its mobile software.

These operators are likely to order Microsoft-standard cellphones with their own brands from Asian contract manufacturers, although only a few have announced such deals so far.

Cingular, the number two U.S. wireless firm, is also among carriers to market phones using Microsoft's Pocket PC Phone Edition software.

China has been less than kind in the past to Microsoft, which has lost out on hundreds of millions in potential revenue due to piracy.

According to the Business Software Alliance, an independent group made up of member software firms including Microsoft, the piracy rate in China is more than 90 percent.

SOURCE: Reuters

Sun Micro: Corner Turned in Asia, with China's Help

(May 16, 2002) Sun Microsystems, which has been fighting for months to grab a larger share of shrinking spending on information technology, says it has finally turned the corner in Asia.

After a dismal year for tech firms when Sun struggled to move its servers, even in booming China, the U.S. maker of high-end computers that run corporate networks expects sales to rise over the rest of 2002, a senior executive said on Thursday.

Things are looking brighter for Sun virtually across the region from China, Sun's second-biggest Asian market, to Southeast Asia and Australia, said Jay Puri, Sun's U.S.-based Asia-Pacific vice president.

To add icing on the cake, Puri said Sun is beginning to pick up customers from Hewlett Packard as the U.S. computer giant merges with former rival Compaq.

"Particularly this quarter in Asia, I'm starting to sense that the overall climate is strengthening, the size of deals are increasing, and the pipeline is looking better," Puri told Reuters in an interview on the sidelines of a Sun-sponsored seminar.

"Japan is the only geography (for us) that is in a little bit of a downturn," he said.

Quickening activity may not translate into actual business until the next one or two quarters, Puri said.

Perched comfortably on a sofa in his 25th floor hotel suite overlooking Shanghai's bustling financial district, he said Sun and other IT vendors are zeroing in on China, which accounts for nearly a third of all spending on servers in the Asia-Pacific.

OPERATORS, START FOCUSING

Chinese firms are investing more on IT, even though their IT spending on average is just one percent of revenue compared with U.S. firms' 4-5 percent, he said. And the increasingly competitive telecoms sector also offers ample opportunities, Puri said.

"Obviously China is the brightest spot," he said. "As China becomes a global manufacturing powerhouse... the only way they can do that is by aggressively using IT to become more efficient."

"We never saw our business here decline that much."

Sun is also poised to ride an anticipated jump in China's network infrastructure spending in the medium term, Puri said.

China delayed part of a rapid infrastructure roll-out this year as it raced to complete a telecoms sector overhaul and break-up of its monopoly carrier, culminating on Thursday in the launch of two new operators, China Telecom and China Netcom.

The newly created competition means operators will soon have to start spending again, he said. Industry experts see renewed spending from the second half of 2002 to early 2003.

"The restructuring actually defocused the organization over the past few months and we did see a slowdown in our business," Puri said. "Now that it's been done, I'm hopeful that the spending will pick up... They need to invest to be competitive."

While a regional recovery bodes well for IT vendors, Sun may see gains from another source: the merger between HP and Compaq.

Puri says HP and Compaq customers, worried that products they are using would be dropped by the new entity, have approached Sun to discuss switching loyalties.

"HP and Compaq combined means one less competitor for Sun," he said.

Source: Reuters

Honeywell Optimistic on Boosting China Sales to 2 Billion

(May 27, 2002) Honeywell, one of the world's leading providers of a range of technological goods and services, fully expects to boost its annual sales in China to two billion U.S. dollars in the near future from its current 600 million U.S. dollars.

David M. Cote, President and CEO of Honeywell International Inc., who has just concluded a brief visit to Shanghai and Beijing, said recently in Beijing that he was upbeat on increasing sales, adding that China was a good place to do business.

"We can do better in China than the current 600 million U.S. dollars", he promised.

Predicting the future growth of China's aviation industry, Cote said he believed that Honeywell, which provides customers worldwide with aerospace products and services, leading technology for buildings, homes and industry plus many other types of advanced technology and services, faced excellent business opportunities in the huge Chinese market.

Seeing a bright future in the construction, automobile, environmental protection, chemical and electronic industries, Cote said Honeywell with its comprehensive technological and service capacity was keen to be part of China's modernization drive.

Honeywell had not paid enough attention to the Chinese market before, Cote admitted, so it would take solid work in the future to push up sales.

The 24-billion-U.S. dollar company employs approximately 120,000 people in 95 countries with headquarters in Morristown, New Jersey, U.S.A. It is one of the 30 stocks that make up the Dow Jones Industrial Average and is also a component of Standard & Poor's 500 Index.

Source: People's Daily

Chinese Press Attracts International Printing Giants

(May 17, 2002) The world's top printing companies such as Fuji Xerox, Epson and HP, see great potential in China's press industry, sources at the on-going International Printing and Equipment Exhibition said Friday.

With rapid changes in information technology, the press, as the major, traditional instrument of the mass media, faces a great opportunity for development.

Fierce competition means newspapers have to lessen publishing time and smarten their content. Better, more efficient proofreading and lower production costs have become the key to staying competitive for the whole industry.

Fuji Xerox, the largest document processing provider in the Asia-Pacific region, has developed a new type of laser printing system for the Chinese press.

Currently, proof printing is the bottle-neck in the publishing system. Standard laser printers can only produce A4 or A3 sized proofs, which had to be cut and pasted to match the actual size of a newspaper.

Statistics show that in China, one newspaper needs 200 pieces of A3 proof sheets every day, while newspapers with more pages may need 400 pieces.

The Fuji Xerox printer can print an A1 size proof sheet. Newspapers of various sizes may print whole pages of an edition, avoiding the old tedious cut-and-paste procedure.

The printer has a separate selenium holder and cartridge, which has changed the traditional way of replacing both at the same time when either doesn't work.

So far, the People's Daily has adopted the new system, which costs two thirds of the old.

Statistics show in 2001 the daily circulation of China's press exceeded 50 million.

Source: People's Daily.

Office 1 Superstore to Tap China's Office Supplies Market

(May 28 2002) Office 1 Superstore of the US announced Monday in Shanghai that it will open 500 chain stores selling office supplies in China in the next three years.

This east China metropolis will be the starting point and the center of its China business. A 4,500-sq-m general office will be opened in downtown Shanghai in the next three months, and in two years the company hopes to operate a total of 20 central stores and franchises in the city.

An official with the company said that Office 1 Superstore has chosen to enter the Chinese market at this time mainly for three reasons: First, import tariffs for office supplies have dropped significantly following China's entry into the World Trade Organization; second, there is still a lack of prominent brands and services in this field in China; third, China has an abundance of inexpensive but high-quality office supplies that can well meet the requirements of many transnational companies.

The official predicted that its purchases of office supplies in China would reach between 200 million and 300 million U.S. dollars in 2003.

Statistics show that annual sales of office supplies amount to 60 billion yuan (about 7.23 billion U.S. dollars)-worth in China.

In prosperous coastal cities such as Shanghai, per capita consumption of office supplies exceeds 100 yuan (about 12.05 U.S. dollars)-worth annually.

Office 1 Superstore has already opened more than 350 chain superstores selling office supplies in 20-odd countries and regions.

Source: People's Daily